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A Look at Urban Decay’s Game of Thrones Collection & Its Pop-Up Palette

The packaging -- and makeup colors -- are inspired by the hit television series.

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By: Marie Redding

Senior Editor, Rodman Media


Beauty fans who watch the hit television series Game of Thrones (and who doesn’t??) are no doubt so excited about the Urban Decay x Game of Thrones collection.

It launches on April 13th — a day before the show’s first episode of its final season airs. 

The brand states: “Winter is finally descending on the seven kingdoms, so the time has come to prepare yourself. The Urban Decay x Game of Thrones collection is a limited edition lineup of palettes, lip shades, eyeliners, and brushes — all inspired by our favorite places and the strong women of Westeros.

For the Throne: A Pop-Up One

The highlight of the collection is the 3D pop-up eyeshadow palette, featuring a very cool design. Slide out one section to find twenty eyeshadow colors. Open it up to reveal a mirror — and then lift open the “secret latch,” and a throne pops up. 

The UD x GOT Collection will be available at Sephora, Ulta Beauty, and select Macy’s stores; online at the same retailers, and at UrbanDecay.com

See the Slideshow Above

See the slideshow above featuring all the products in the collection, and its awesome packaging. Plus, take a look at the GOT-inspired makeup looks the brand created, also in the slider above.

























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